For large companies like McDonald’s COVID-19 presents a logistical problem. They have the benefits of large operational teams, and the resources to meet a challenge like this head on, but the scale of their operations adds political complexity across all their restaurants. Whether you love them or hate them, the big guys on the playground […]
In a world where brand relationships and trust are more important than ever, it’s important to create an effective customer communications strategy.
How can you let your loyal customers know that you are once again open for business and ready to serve up their favourite bites?
Everyone is eager for you to reopen your restaurant. However, to avoid another spike in cases it must be done safely and sensibly.
Being online is great, and you know that. You can tell your existing customers about your website and they can go there and order. But what about everyone else? You need to be good at being found. This discipline is known as Search Engine Optimization or SEO. There’s a world of tweaks and enhancements you […]
Governments are offering financial relief to business owners and their staff. If you’ve been impacted by the shutdowns, it’s worth checking what help you have available to you. Here’s a list of resources that will help you stay afloat. We’ll keep the list updated for you as other countries and localities announce their plans. Updated […]