In a world where brand relationships and trust are more important than ever, it’s important to create an effective customer communications strategy.
How can you let your loyal customers know that you are once again open for business and ready to serve up their favourite bites?
Being online is great, and you know that. You can tell your existing customers about your website and they can go there and order. But what about everyone else? You need to be good at being found. This discipline is known as Search Engine Optimization or SEO. There’s a world of tweaks and enhancements you […]
It’s nearing lunchtime in sunny Auckland. The masses leave their offices and stroll out to grab a bite to eat. They’re looking for something healthy — and above all fast — to chow down before that afternoon meeting starts. Sensing an opportunity, Jake and his wife Nicole decided to open Toss Salads. To try and […]
While most of the world is putting their feet up, the hospitality industry is gearing up for the busiest time of the year. The next month is a crucial time for restaurants to make substantial sales and finish the year strong. As we roll into the new year, and things calm down again, here are […]
Franchise and franchisee relationships feature heavily in the QSR Industry News this week.
Let’s jump into the major stories.